Ben Z
For those who have upvoted ... What would you be wanting to get from the TikTok Shops integration that you don't already get from Shopify (assuming that you're routing these orders through Shopify)?
J
Josh Knopman
Ben Z I'd differentiate between TikTok Shop Sales Channel data which to your point is accessible via the Shopify integration (and is super useful!) and TikTok Shop
Ads
GMV Max campaigns which aren't currently ingested via the TikTok Ads integration, but is the main lever for promoting TikTok Shop sales with paid media dollars.https://ads.tiktok.com/help/article/about-product-gmv-max?lang=en